Head of Sales

The Company is seeking a Head of Sales to take on a pivotal role in the development of the UK market and the shaping of the wider European expansion strategy. The successful candidate will be responsible for full commercial activities, including the execution of the go-to-market strategy, building commercial infrastructure, and establishing key partnerships across various channels. This is a build-and-scale leadership position, ideal for a high-performing commercial lead with a proven track record in scaling challenger brands. The role demands a strategic yet hands-on approach, with a focus on long-term growth, and the Head of Sales will work closely with the founders and international leadership team to drive the brand's growth strategy. The ideal candidate for the Head of Sales position at the company will have a strong background in FMCG, food, nutrition, or related consumer categories, with a deep understanding of the UK food market and experience in European markets. A robust network of key contacts in UK retail, particularly with grocery multiples, online retailers, and convenience channels, is essential. The role requires a leader with a full commercial and P&L ownership experience, an entrepreneurial mindset, and a genuine passion for health, nutrition, and sustainability. The Head of Sales will be expected to identify market opportunities, consumer trends, and emerging channels, and to develop strategies that align with the brand's positioning and growth objectives. Strong negotiation, business development, and partnership-building skills are a must, as is the ability to build and lead high-performing teams through periods of significant growth.