Head of Brand & Innovation
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Head of Brand & Innovation
About the Role
Greater Milan, Italy Area
The Company is in search of a Head of Brand & Innovation for the Italian market. The successful candidate will be tasked with leading the entire engagement journey with consumers, shoppers, and healthcare professionals, ensuring a strong and integrated, consumer-centric approach. This role involves overseeing the Brand & Innovation organization, defining portfolio strategies, and driving brand equity and growth. The Head of Brand & Innovation will also be responsible for leading initiatives that strengthen client brands, driving portfolio innovation, and promoting digital and media excellence. Key responsibilities include defining and executing the end-to-end brand and innovation strategy, managing the local portfolio strategy, and leading cross-functional teams to maximize business impact. Applicants for the Head of Brand & Innovation position should have significant experience in brand management, marketing leadership, or related roles, particularly within the FMCG, consumer health, or OTC sectors. The role requires a proven track record in driving profitable growth through brand building, innovation, and consumer engagement, as well as extensive experience in leading cross-functional teams. The ideal candidate will possess exceptional leadership skills, a data-driven mindset, and a deep understanding of consumer behavior and modern marketing ecosystems. A Bachelor's degree in a relevant field is required, with an MBA being a plus, and fluency in Italian and English is essential. The role demands a strategic thinker with strong commercial acumen, capable of fostering a high-performance culture and building strong partnerships both locally and globally.
Functions:
- Marketing
- Product Marketing
About the Company
A leading consumer healthcare company focused on brand innovation and consumer engagement.
Industry
Pharmaceuticals
Type
Privately Held
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