Head of Growth Marketing Remote (anywhere in United Kingdom)

The Company is seeking a Head of Growth Marketing to take on a pivotal role in driving the full-funnel growth of its commercial platform. This includes owning the campaign roadmap, program budget, and all aspects of paid media, lifecycle marketing, and marketing operations. The successful candidate will be responsible for the self-serve motion, from signup to paid conversion, and will work closely with the product and engineering teams to ensure a seamless experience. A key focus of the role is on evolving the growth function by evaluating and adopting AI-native marketing tools, and by building agentic workflows that leverage AI to enhance the speed and accuracy of marketing activities. The Head of Growth Marketing will also be expected to bring a strategic perspective on the impact of AI on the buyer's journey and to set the standard for AI-assisted work in a market of technical buyers. This is an AI-first role that requires a candidate with a strong background in B2B marketing, particularly in growth, demand generation, or acquisition. The ideal candidate will have at least 10 years of experience in B2B marketing, with a proven track record of leading growth in a similar capacity. They should be hands-on, fluent in analytics, and have experience marketing to technical buyers. The role demands a leader who can work with autonomy, is adept at managing a team, and has a clear vision for how to leverage AI in marketing. Experience in open source, developer tools, cloud infrastructure, or AI infrastructure is a plus, as is a background in both sales-led and self-serve growth motions. The Head of Growth Marketing will be instrumental in shaping the company's growth strategies and will have the opportunity to make a direct impact on how revenue is generated and scaled.

Hiring Company

Upbound