Head of Membership & Marketing

The Company is seeking a Head of Membership and Marketing to lead its membership and marketing function. The role will shape the member experience from recruitment and onboarding through engagement and renewal, while strengthening membership growth, retention, and the visibility of the organization’s offer. The successful candidate will bring together member insight, marketing, brand, and CRM, working across teams to improve relationships, services, communications, and decision-making. This is a strategic, hands-on position that involves developing plans and carrying them through to delivery. Applicants should have significant experience in membership marketing, including developing and delivering multi-channel campaigns. They should understand how to grow engagement and retention, use CRM and analytics to guide decisions, and translate organizational priorities into clear marketing plans. Strong communication, networking, and relationship-building skills are essential, along with the ability to collaborate across teams and influence colleagues. The ideal candidate is proactive, adaptable, and able to balance strategic priorities with detail, competing demands, and available resources.