Vice President, Private Bank Marketing Greater Singapore Area
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About the Role
Greater Singapore Area (Hybrid)(Singapore, Singapore)
The Company is seeking a Vice President for Private Bank Marketing in South Asia. The successful candidate will be responsible for leading the development and delivery of marketing activities, with a strong emphasis on premium client events and experiences tailored to different segments. This role involves owning the marketing strategy and annual event calendar, managing end-to-end event delivery, and ensuring strong tracking and reporting for each event. The Vice President will also be tasked with developing and executing integrated marketing campaigns across various channels to drive client engagement and activity. Applicants for this role at the company should have a degree in marketing, communications, business administration, or a related field, with at least 10 years' of progressive marketing experience. A background in private banking, wealth management, financial services, or premium/luxury sectors is preferred. The role requires a candidate with a proven track record in multi-market program delivery, strategic and strong execution capabilities, and knowledge of marketing governance in regulated environments. Excellent stakeholder engagement, executive presence, and the ability to work in a complex, matrix organization are essential. The role also demands a high level of proficiency in English, with Mandarin being a plus, and a willingness to travel regularly across South Asia.
Functions:
- Marketing
About the Company
Ambitious international banking & financial services institution
Industry
Financial Services
Type
Public Company (HSBA)
Age
employees
10,001+
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