Associate Vice President, Credit Card Acquisition Marketing, Group Marketing & Communication
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Associate Vice President, Credit Card Acquisition Marketing, Group Marketing & Communication
About the Role
Greater Jakarta, Indonesia Area
The Company is seeking an Associate Vice President for Credit Card Acquisition Marketing within its Group Marketing and Communications division. This pivotal role is focused on driving the acquisition of new customers, portfolio growth, and market share for credit cards. The successful candidate will be responsible for developing and executing strategic marketing campaigns, partnership promotions, and acquisition funnels across various channels. Key responsibilities include aligning marketing plans with business acquisition targets, leading the end-to-end campaign process, managing high-impact partnerships, and optimizing digital and performance marketing to enhance customer acquisition and engagement. Applicants must have a Bachelor's degree in a relevant field and a minimum of 6-8 years' of professional marketing experience, with a strong background in campaign management, digital marketing, or customer acquisition, preferably in the banking, financial services, fintech, or fast-paced consumer tech industries. The role requires a candidate with domain expertise in credit card products, unsecured lending, and loyalty/rewards ecosystems, as well as a proven track record in project and stakeholder management. The ideal candidate will be digital and data-savvy, with hands-on experience in performance marketing, and possess excellent communication skills in English and Bahasa Indonesia. Personal attributes should include being results-oriented, adaptable, analytical, and commercially minded, with the ability to thrive in a fast-paced, metric-driven environment.
Functions:
- Marketing
- Product Marketing
About the Company
Multinational banking and financial services corporation
Industry
Banking
Type
Public Company (D05)
Age
employees
10,001+
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